chuck
davis
"Fanatic"-- That was the word
a former employer once used to describe him. While still
in high school, Chuck worked as the layout artist, cartoonist
and editor for the school newspaper. After high school,
his work ethic and good design sense was put to use when
he began his own sign company at age 19. Later, Chuck's
interests began to include print, Internet design and
type design, eventually leading to him to specialize in
logo design. In addition to Logical,
Chuck also owns and operates
Letterhead Fonts,
a website devoted to creating and selling hand-lettered
style fonts for graphic designers and sign artists. Samples
of his work can be seen in various sign industry magazines.
"I actually credit my lack of formal design schooling
for the simplified style of design I prefer.
My ideas are driven by common
sense rather than any fad or trick. Too often I think
designers forget that they are creating for others and
tend to get caught up in impressing each other rather
than focusing on selling the product at hand. Logical
is the complete opposite of that mode of thinking."
chuck@logicalmedia.tv |
